2023-11-02

BEYOND x JORDAN

MICHAEL JORDAN WAS BACK ON THE FIELD

WE ARE SO PROUD TO SHARE OUR NEW WORK FOR THE JORDAN BRAND BY ILLIMITÉWORLD! IT WAS A REAL HONOUR TO CREATE THIS SPOT WITH THE ONE AND ONLY MICHAEL JORDAN.

 

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CREDITS: CAMPBELLADDY - JORDAN - 2023

 

 

MICHAEL JORDAN WAS NOT THE ONLY ONE ON THE FIELD, HE WAS SURROUNDED BY THE NEW GENERATION OF BASKETBALL’S LEGENDS: LUKA DONČIĆ, JAYSON TATUM, ZION WILLIAMSONTEYANA TAYLOR, REMA, YOUSSOUF FOFANA, GABBY WILLIAMS, BRYAN RYOTA, SEEHIA RIDARD.

 

MUSE BY CLIO TALKED ABOUT THE SPOT: "WE ROLL UP IN PARIS FOR "THE GREATEST PICKUP GAME IN THE WORLD." THE STARS FIRST APPEAR BY THEIR SHOES, REPRESENTING AS JORDAN FAM. THE COURT IS EPIC, BUT THE MOVES ... WELL, THE GAME REMAINS THE SAME, PART OF WHAT MAKES IT SO GREAT".

 

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CREDITS: OJOZ - JORDAN - 2023

 

FOR BRYAN RYOTA, AGED OF SEVENTEEN YEARS OLD, IT WAS A DREAM COME TRUE (AS FOR US). HE FELL IN LOVE WITH BASKETBALL THROUGH A CARTOON AND NOW HE WANTS TO BE PART OF THE NBA LEGENDS. HE TOLD US : "I WANT TO CHANGE THE WORLD WITH MY BASKETBALL, I WANT TO MAKE PEOPLE SMILE”. HE MISSED MICHAEL JORDAN TEN YEARS AGO… BUT THANKS TO THE SHOOTING, THEIR PATHS HAVE CROSSED AGAIN: WHAT A NICE REUNION.

 

__#BEYOND AND WATCH THE ALL FILM ON OUR INSTRAGAM